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Media Merchants: Everything you need to know about Google keyword match types in 2021

Everything you need to know about Google keyword match types in 2021

With over 3.5 billion searches happening on Google every day, how do advertisers decide what searches to bid on and how does Google ensure your ad...

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Four SEO Basics Every Business Needs To Implement Now

So, you’ve just launched a new, beautiful website. You’ve spent countless hours agonizing over what images to put where, how to succinctly but...

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Importance of creative storytelling in modern advertising

Often considered the father of advertising, David Ogilvy famously once said, “tell the truth but make the truth fascinating. You know you can’t...

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Top three retail trends of 2021

Retail experienced a year like no other in 2020. With COVID forcing many retailers to shut their doors due to mass lockdowns, others selling...

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