Canon ‘EOS 5D Mark DSLR Camera’ launch TVC

Canon ‘EOS 5D Mark DSLR Camera’ launch TVC

To support the launch of the new Canon EOS 5D Mark DSLR camera, Media Merchants worked together with Narta and Canon to develop an informercial video that showcased the key features of the highly anticipated camera. We undertook the filming of the informercial with the Canon spokesperson and edited the footage to include both filmed footage and supplied brand imagery to develop a final product that would be suitable for social media platforms. The launch of the video and additional EDM artwork (also created by MM), was timed to align with the global launch of the campaign, proving to be a great success for Canon’s overall brand image.

TVC

TVC