National Product Review

National Product Review

National Product Review is a unique MULTI-TIERED PLATFORM that provides consumers with product advice to assist them in making a more informed purchasing decision. We highlight the KEY FEATURES and LIFESTYLE BENEFITS of products, through a range of details from innovative technology to dimensions and energy ratings.

The Concept

National Product Review aims to give you the right advice on a range of products, before you make that all-important purchasing decision. Each product page highlights all the details you could need from the key features and benefits of the product to innovative technology solutions, dimensions and energy ratings.

Meet Sophie

Sofie Formica is a mother of three and an Australian TV personality who has been providing audiences with lifestyle and technology information for more than 20 years. For years she’s faced the challenges of working and running a home, and now through National Product Review, she can share her experiences and product solutions with the ultimate goal of making your life easier.

The Logo

A simple corporate-style badge that features a Tick as part of the design. The Tick is a globally recognised symbol for reliability and quality assurance. The strength of the grey gives a professional feel, whilst the softness of the blue brings calm, comfort and a touch of personal to the brand.

Sofie Formica is a mother of three and an Australian TV personality who has been providing audiences with lifestyle and technology information for more than 20 years. For years she’s faced the challenges of working and running a home, and now through National Product Review, she can share her experiences and product solutions with the ultimate goal of making your life easier.

Inspiration

If you’re looking for inspiration, National Product Review’s lifestyle page features a curation of recipes, how-to’s and home design and decorating ideas to help inspire consumers to get the most out of their new products.

view insights & ideas

Retailers

National Product Review is partnered with a number of leading brands and retailers, so once consumers have reached their decision on the product that is right for them, they can simply click “visit online store” or “find a store nearby” on the product page, or view the store locator to find a range of retailers that is closest and most convenient to them.

view retailers

Product Videos

Understanding product technologies and how they can enhance your lifestyle is sometimes a challenge. Sofie is here to walk you through these technologies, innovations and the newest design solutions on the market, so you’re comfortable in deciding which products will suit you best.