Media Merchants has been officially named a 2026 Google Premier Partner – retaining our position among the top 3% of digital agencies in the country.
This ongoing designation reflects the depth of expertise, strategic execution, and consistent results delivered by our digital team across a wide range of campaigns. Retaining our Premier Partner status is not a simple milestone; it requires agencies to continually meet Google’s highest, most rigorous standards in three key areas: certification, ad spend, and performance.
What Is a Google Premier Partner?
The Google Premier Partner tier represents the highest level within the Google Partners program. Each year, Google recognises the top 3% of participating agencies in each country based on a combination of certification levels, managed ad spend, and demonstrated client performance outcomes.
Premier Partner status is reviewed annually, meaning agencies must consistently meet strict eligibility benchmarks to retain this designation.
How Agencies Qualify for Google Premier Partner Status
- Maintain Google Ads certifications across core products such as Search, Display, Video and Shopping
- Manage significant ad spend across client accounts
- Meet Google’s performance benchmarks and optimisation standards
- Demonstrate consistent campaign growth and measurable client results
Why Premier Partner Status Matters for Businesses
- Access to beta features and new Google Ads tools before broader release
- Direct collaboration with Google representatives
- Advanced strategic insights and platform training
- Stronger performance frameworks aligned with Google best practice
At least half of MM’s Search Team remains certified across key Google Ads products, including Search, Display, Video, and Shopping. We continue to manage significant monthly ad budgets on behalf of our clients, demonstrating both scale and trust. Crucially, our campaigns are built to meet Google’s strict performance benchmarks, ensuring that we not only spend effectively but drive measurable business outcomes through constant optimisation.
Our team delivers strategic Google Ads management across search, Performance Max, display, video and eCommerce campaigns, with a strong focus on conversion optimisation, audience targeting and AI-driven bidding strategies. Maintaining certification across multiple campaign types ensures our clients benefit from best-practice implementation aligned with Google’s latest platform updates.
Maintaining our Premier Partner status provides tangible, ongoing benefits. Media Merchants receives early access to beta features and tools from Google, giving our clients a competitive edge in the market. Our team also works directly with Google representatives, allowing for faster support, deeper campaign insights, and advanced strategic collaboration. With direct access to exclusive resources and advanced training, we continue to evolve ahead of industry trends.
This renewed recognition underscores our commitment to delivering industry-leading digital performance. It is a milestone that reflects both the dedication of our team and the continued success of our client partnerships.
Managing Partner Michael Gee said, “Achieving Google Premier Partner status for 2026 is a huge milestone for Media Merchants and a continued testament to Bec and her team. This recognition reflects the strategic thinking, and focus on performance that goes into every campaign we deliver. We’re proud to be delivering brilliant results for our clients — and this ongoing partnership with Google only strengthens our ability to drive growth and innovation for the businesses we support every day.”
As a performance-focused digital marketing agency, Media Merchants specialises in Google Ads management, SEO strategy, and paid media optimisation for Australian businesses seeking measurable growth. Our continued Premier Partner recognition reinforces our position as a trusted Google Ads agency operating at the highest standard of platform expertise and campaign performance.
With this elevated partnership, Media Merchants is better positioned than ever to drive growth and deliver real impact through every campaign.
Contact us or Explore our digital marketing services to learn more about what working with a 2026 Google Premier Partner can unlock for your business.
